You have opened a Professional Instagram Account, and you have products to sell through Instagram. It is great to have the ability to tag your products on Instagram. This way, your customers will not have to ask for the price of your products. However, some users are having a problem with tagging products and ask ‘why can’t I tag products on Instagram?‘
We all know the tags on Instagram; however, tagging products is crucial for shopping on Instagram.
The ability to tag your products comes with a lot of advantages. It is very easy and informative. But users can have some problems with it. Let’s take a look at what is causing the trouble for not being able to tag products.
Requirements for Tagging Products on Instagram
Tags on Instagram are useful for citing someone uniquely, creating a direct link to the user’s profile. Instagram is primarily used to publish images, personal photos, videos, and stories (also mostly in photos, selfies, or videos). Instagram has some requirements for tagging your products. If your Instagram account does not meet the requirements, you will not tag your products.
Instagram Supported Countries
To meet the requirements for selling products via Instagram, you have to be in one of the Instagram Supported Countries.
These countries are; USA, UK, France, Italy, Spain, Sweeden, Netherlands, Switzerland, Ireland, South Africa, Belgium, Austria, Portugal, Poland, Greece, Cyprus, Denmark, Chechia, Romania, Norway, Bulgaria, Croatia, Finland, Letonia, Lithuania, Slovenia, Luxembourg, Brazil, Argentina, Mexico, Peru, Uruguay, Paraguay, Malta, Ecuador, Panama, Belize, Dominican Republic, Australia, New Zealand, Korea, Japan.
If you are not located in one of these countries, your Instagram account will not be shoppable.
Having a Professional Account
You would not be able to tag your products if you are not using a Professional Account. The first thing to do is converting your account to a professional one.
By having a Professional account, you can use Instagram Analytics as well. It can show Story Analytics to Competitor Tracking. So it is very useful. Here is how to convert your account to a Professional Account:
- Go to your Profile page.
- Tap on the three-lined button, then tap on ‘Settings.’
- Select ‘Account’ from the menu.
- There will be ‘Switch to Professional Account’ at the bottom of the menu and select it.
Add Your Professional Account to Facebook Business Manager
Facebook owns Instagram, and the commercial side of it is Facebook Business. From here, you can track your analytics via Facebook Analytics. Here is how you can do it:
- In Facebook Business Manager, click on ‘Business Settings.’
- Go to ‘Accounts’ and select ‘Instagram Accounts.’
- Click on ‘Add’ and enter your Instagram username and password.
- Click on ‘Done’
Now you connected your Facebook page to your Instagram Business profile. Business accounts on Facebook usually have an Instagram account in their name.
Make sure that your account has been approved for Instagram Shopping.
Make sure that you have set up the Tagging option in your Professional Account.
Lastly, make sure that you are using the latest version of the Instagram app. You can tag your existing posts after you post them too.
Conclusion – Tagging Is Important For Marketing
Tagging ability is a great thing for selling products on Instagram. However, users are having problems with this option. There are many requirements of Instagram for tagging your products. If you meet these requirements, you shouldn’t have any problem and it is important to have the latest version of the app.
We hope we answered the frequently asked question; why can’t I tag products on Instagram? If you have more questions about Instagram Business, check out our other articles about advertising and marketing on Instagram and start tagging products.