Social Media

It is no longer a secret that you need to be active on social media to raise your voice or promote a product. However, so many great ideas have gone undiscovered due to a lack of proper campaigning. To prevent this, we recommend taking a look at these social media campaign ideas that will make you proficient in tailoring campaigns to your needs.  Jump On The Bandwagon You may associate “jumping on the bandwagon” with negative connotations, but it should be favored in this case. Fad or not, the last thing you want is to be out of touch with popular trends. This way, you will create a social common […]

Instagram is a mobile photography community where people can immortalize their visual experiences and share their photos on different platforms with simple filters. Instagram, one of the world’s most popular photo and video sharing platforms, was founded in 2010 by Kevin Systrom and Mike Krieger. People loved it in a short time thanks to its filters that make the photos more beautiful. In addition, users had the opportunity to share the photos they shared on Instagram on other social networks instantly, practically, and quickly. However, one of the important reasons for the rise is the acquisition of Instagram by Facebook. Why was Instagram, which is growing and becoming popular, sold […]

We now use emojis in all areas of our lives. We communicate using emojis on WhatsApp, Instagram, Twitter, and many more social media platforms. Today, we’ll tell you how to write the Shrug emoji that we all love very much. Where Does the Shrug Come From? The Shrug Emoji is very common and frequently used nowadays. But it turns out that there is a rich history behind this emoji. According to research, the shrug was described by Charles Darwin in 1872. But of course, the scandal of Kanye West and Taylor Swift played a big part in making it so popular today. After the scandal of Kanye West and Taylor […]

Social media is an inevitable part of our lives nowadays, and it looks like it will stay the same and get bigger in time. Since it takes a large part of our lives, many things have entered social media, such as businesses and marketing. It is possible to find all types of content on social media. If you want to get into that world and become successful, you have to know how to grow your social media audience. In this article, we are going to explain the main ways to grow your audience. Before we start the ways to do it, be sure that it is crucial to decide what […]

What, in your view, is the one factor that encourages people to buy products online or adopt a brand? Oh, yeah, you got it correctly. They usually do this because it is highly recommended by their peers or social media celebrities. That’s when the whole concept of influence kicks in. What is clout in social media? Not sure of that? Read on to find out about it. Clout, as UrbanDictionary defines: “Influence or power in political and community circles.” As we mentioned, people would gladly spend more time on stuff if they were sponsored by people they trust. If you support the product, your friends and family will trust it. […]

Thanks to the increasing social media usage, we all know what a hashtag is. Wouldn’t it be cool to create a hashtag of your own? Here we will explain in detail how to make a hashtag, whether for your brand or yourself. The founder of the concept of tagging social media groups or topics with a hashtag is Chris Messina. Hashtags are great ways to engage with your audience, and also they are easy to create. But, finding the right hashtag that will work like a charm with your target group is the hard part. How to Come up with the Right Hashtag Idea? Whether you are a usual social […]

Let’s start by explaining who is a social media consultant. A social media consultant is a business partner that strengthens your brand reputation, enhances user engagement, and improves your website leads by using social media channels such as Facebook, Twitter, and Instagram. In this digital age, every company demands digital media consultants, and why not be one of them? Although it looks like a nice new job position, it has its difficulties as well. The power of social media in business should not be underestimated. If you have dominant knowledge of social media, you can be a good consultant. Advantages and Disadvantages After hearing the disadvantages and advantages, if you […]