Instagram made an announcement that it reached 15 million business accounts last July. Recently the company has made an announcement that it has reached 25 million business accounts. Instagram has shared many statistics up to now. The number of users was 500 million last June and the number reached 800 million in September. It means Instagram is getting popular fast so you can get your business accounts on Instagram now. It is a good opportunity for those who want to increase the number of their followers. Some of them even buy Instagram followers.
Instagram has also explained it has reached more than 2 million advertisers. This number shows us the app is getting popular so much around not only users but also advertisers. It is said that more than 80% of business profiles follow a business account. Besides, more than 200 million users visit a business profile every day.
Considering business profiles was created just 2 years ago, this is a great success of growth. According to the explanation made by the company, %50 of the current business profiles on Instagram doesn’t have a website. They prefer Instagram to a website for business. The explanation continues that the best successful business profiles started their business on Instagram.
It seems that Instagram will be different from Facebook about advertising. It is hard to reach potential customers on Facebook. But it is easy to find the potential customers on Instagram as it provides tags and search options for users. Trademarks and companies can reach more users with hashtags on their photos and stories.
It is interesting that most of the people who visit business profiles are those who aren’t followers of that profile. So, it is important for them to find out where did the visitors come from and what they look for when they visit.
There is also one important fact for people who do business on Instagram. It is about the popularity of Instagram around teenagers.
Teenagers Like to Use Instagram
According to research made by Next Generation, teenagers between 16 and 24 are the ones who use the internet much. 97% of them WhatsApp and social media for sending messages and 95% of them follow people’s updates on social media every day. Instagram is the most popular social media app that is used around teenagers. Whatsapp and Facebook are also popular around them. Teenagers think that Instagram is useful and valuable for them. 60% of teenagers think that Instagram is a window to the world so that they know what is going on in the world. However, half of them have some negative opinions. According to them, people may have a negative perspective on other people who don’t think like them.
According to these results, it is definite that Instagram is popular around teenagers. We think companies and trademarks are aware of this circumstance. So they will try to target teenagers on their business. We have already seen many Instagram profiles who sell products, especially for teenagers. While the popularity of Instagram increase, the number of business profiles on Instagram will continue to increase. You can write a comment and share your thoughts with us. This is how do you have Business Accounts On Instagram.
Our previous article titled The Beginner’s Guide for Instagram Advertisement is about advertising, instagram ve instagram ads too.