You probably know the value of comments on Instagram: when there are none, it’s sad; when there are many of them, it’s challenging to keep track of everyone. When the account is a seller, comments are the primary way of interacting with subscribers. In a business environment, every missed comment is a lost profit. For this reason, how to track Instagram comments and what is round-the-clock monitoring are questions whose answers are to be found in effective promotion in social media.
In the Instagram application itself, in the latest events feed (under the “heart”), comments are mixed with likes, hashtag recommendations, and other information. Moreover, the tape itself is limited to only a hundred events. It is relatively common for a valuable comment to go unanswered. Perhaps it was in the overlooked comment that the potential client asked: “how to sign up?”, “How much does it cost?” or “how to buy?” On this topic, you can track Instagram comments and find information that will help you remember.
Why Track Comments On Instagram?
If you have ever been to any sales training, they necessarily talk about the key features defining a “warm” potential client. That is, someone who is not just “killing time” or interested in “for the future,” but considering buying right now.
One of these key attributes is questions. Such a client asks questions. Quite specific questions about the product. What are its dimensions? What sizes are available? Is there any other size/color/power? Is there a delivery? What are the payment methods? And so on. Where would a regular Instagram user ask a question? Of course – in the comments under the post that interested him!
Yes, you may not have thousands of subscribers, your posts may not be the most successful – these are all problems of a different order. But If you managed to post something that aroused real interest in a potential client, then it’s corny to skip his question, not notice, not answer – it’s just silly! The person was interested in and potentially willing to give you money. This should not be missed!
The problem with Instagram is that you will receive notifications about everything in the world in a relatively active account – when someone liked you, followed you, and of course – commented. But comments happen there, maybe in 1 case out of 100. And the rest are notifications about likes and followers. In the Instagram environment, it is straightforward to lose or miss a comment. It would seem that there should be some notification services for comments on Instagram, but we know only two.
3 Ways to Track Instagram Comments
Active accounts have dozens of notifications a day, so finding a way to follow comments on Instagram becomes a real problem for the account owner or leading SMM manager. Here are some ways to track Instagram comments.
Set Up Push Notifications on Instagram
You can set up push notifications from Instagram in such a way that they come only for comments and mentions, but not for likes and subscriptions or posts in other people’s stories.
To do this,
- Go to Application Settings
- Push Notifications and disable all items except for the “Comments” subsection in the “Publications, Stories and Comments” section
However, this method of tracking comments has its drawbacks. For some reason, such notifications do not always work, and it would be best if you processed notifications immediately because there is no comment feed itself. New notifications overlap old ones (this is especially true for Android; in iOS, the situation is a little better).
Upload All Comments From Instagram
You can also download the entire account history from the application and comments and analyze the file with comments separately. For this, you need:
- Go to Settings
- Data download
Indicate the email to send all information (photos, videos, stories, signatures, comments, and so on) and request a file. Wait for the required time (up to 48 hours) and then process the data from the file in JSON format. This technique’s disadvantages are obvious: it is long, complicated, labor-intensive, and impossible to do often.
Try Facebook Account for Managing Instagram Comments
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Few know that Facebook has a dedicated section for managing comments on the business page itself. It can also contain comments from Instagram if you have attached your Instagram business account to FB. You can read about what an Instagram business account is and link Instagram and Facebook in this article.
If you don’t have a business page on Facebook yet (read this link on creating a page and optimize it), then Instagram can make it automatically. Briefly, the process of changing to a business account and linking it to a Facebook page can be described as follows:
- Go to Instagram Settings
- Click on the “Go to business account” item
- Select the category of your business
- Enter your email and phone number to contact you
- Enter your Instagram password and at the stage of choosing a business page, indicate that it does not exist and you need to create a new one. Facebook will create it automatically
- After transferring your Instagram account to the business status and linking to Facebook, go to Facebook to the created page in the Inbox section, and select the Instagram subsection. There will be a feed of posts sorted by the latest comments
This way of tracking Instagram comments is better than the previous ones: posts with new comments are highlighted, you can delete unwanted reviews. A significant inconvenience is that only one Instagram account can be linked to one Facebook business page.
Conclusion on Tracking Instagram Comments
So, how do we find someone’s comments on Instagram? Your account is linked to push notifications that you can edit; you can view someone’s comments. The larger your account, the more you need special permission, only for comments; for small and medium accounts, it is better to use joint solutions that simultaneously give mass following or collect statistics. We hope that now not a single comment will hide from you, and the number of new and satisfied customers will go up rapidly! Now that you have found the comments you were looking for, it is time to learn how to pin comments on Instagram. Don’t forget to read our article on the matter.