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How to Set up an Instagram Business Account

Learning how to set up an Instagram Business Account is a must for most, if not all, businesses out there. There is enough cake for everyone, with close to a billion users on the platform. Photos and videos can be integrated with whatever you sell, whether it’s canvas art, drop-shipping, or online essay writing services. There isn’t anything out there that can’t be sold with the right marketing and making use of all of Instagram’s features. Even if you aren’t on Instagram, instead of paying for online ads, you could consider finding influencers on Instagram with an audience relevant to your product/service and grow your brand awareness that way. However, opening up an Instagram account for business is mandatory if you want to get ahead in your niche or field. We will go over how to set up an Instagram account for business.

Let’s start with learning how to set up a business account.

What Is an Instagram Business Account?

An Instagram business account is a very functional feature that will be very useful if you want to further develop your business in the field of social media and e-commerce. Setting up an Instagram business account is one of the most important things to support you in reaching more customers. Set up a business Instagram account to see the effect of Instagram on marketing as well as being just a social media platform, and you will not regret it.

First, if you don’t have an account for your business or products, create an Instagram account. Create Instagram account step is the first and most important step of the create Instagram business account process. In this article, we will show you the steps of how to make Instagram business account for you. Thus, you will be able to easily setup Instagram business account. Let’s create a business account together.

How to Set Up an Instagram Business Account

Instagram is a place where you can get in touch with millions and sell stuff to them. It’s a known fact that 80% of users follow at least one business account. In that case, we can easily say that utilizing Instagram is a must for most B2Cs if not all of them. Knowing more about your audience is a superpower. If you have the information that your audience is made up of mostly teenagers, then you can also know that you’ll have to get schwifty with your products or services. You can also buy Instagram profile visits to improve the engagement of your business account.

Create Your Account

create new accouunt
  • The first thing you want to do is download the app if you don’t already have it. Instagram can be used on PC; however, it’s much easier to do so on a phone, phablet, or tablet.
  • Then go ahead and create an account. Sign up with your email and try finding a creative Instagram username. Also, note that you can log in with your Facebook account and password if you have Facebook. You will need a Facebook business account in order the make your Instagram account into a business one.
profile settings
  • Through your profile, tap settings.
Instagram business account
  • Tap on “Switch to Professional Account.”
connect Facebook on Instagram account
  • That will prompt you to choose your Facebook Page. If you don’t know, learn how to link Facebook and Instagram. You must be an admin to do this. Set the page to “Public.”
  • To complete your business profile, fill out the email, address, and phone of your business.
  • If you don’t have a business page for Facebook, you can create a new one when you get the option to choose a page.
  • Create a title for the page and choose a category.
customize your experience

Customize Your Experience

  1. Add a profile photo and bio resembling your business and use them to your advantage; for example, you can change your bio for promotions, welcome a newcomer, or briefly explain what it is that you do and things of that nature.
  2. Start learning how to use the app and grow your follower base.
  3. Be persistent and always post quality content.
  4. Don’t forget to check out the best times available for posting.

If you have more questions, check the Instagram Help page.


If you are serious about building a strategy on Instagram, we can say that having a business account is a must for you. It’s much more enjoyable and stress-free than a regular Instagram account. You can see how you got your impressions, how people engaged with you as Insights, and take action right away accordingly. Knowledge is power, and so are Insights. What’s the real job of a digital marketer if you don’t have to tools to analyze your performance? You can’t know your audience would buy men’s shoes if you don’t know most of your followers are men. So, do you use Instagram to sell stuff online? If you do, what’s your niche? Let us know more about you in the comments section. Thank you for reading this article!

Frequently Asked Questions About

What is better about having an Instagram business account is that you can see the statistics such as reach, engagement, and such. It would be nice to have if you are interested in how your Instagram account is doing and measure its performance.

A business account is free of charge; anyone can have or transform their profile to a business profile at any time.

Although a business account offers many useful insights, it doesn’t let users see who specifically looked at their profile.

No. It is actually about having a high number of followers. If a business account has many followers, likes, comments, etc., its engagement will increase.

Yes. Instagram allows its users to have five accounts maximum. It is up to you to decide which accounts are personal or business accounts. You can do it with one main account, so you don’t need to register to Instagram once again.

James Orublig

Posts: 544

Hi, my name is James but my friend calls me JamesTheNews since I always have the latest news about social media. Follow my blogs to learn every bit of trickery there is to social media.

1 Comments on How to Set up an Instagram Business Account

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1 Comment

  1. O.R. Simon
    O.R. Simon

    When I first set up an Instagram business account I didn’t have that many expectations. But now that I have done it, I can see how good it is for my business.