How Much Does Instagram Pay?

How Much Does Instagram Pay?

If you are asking the same question of does Instagram pay you, you should know this is a common misconception about Instagram, because Instagram does not pay to any of so-called influencers, Instagram models or internet celebrities, but brands and businesses do. So, we cannot talk about Instagram careers. How much they get paid depends upon many things but how can they manage to make money with just posting about something? Let’s have a look why people ask themselves the question of does Instagram pay you.

According to many digital marketers, influencer pricing can vary but a good rule to follow is one cent per follow, which makes $100 per 10k followers. From there other factors come into the consideration as engagement rate, client’s financial plan, length of the campaign and other specifics can differ.

does Instagram pay you

How Much Instagram Influencers Make?

According to Instagram influencer Matt Crump’s Instagram story, general pricing for all influencers look like this:

  • 5-10k = $100 – $500
  • 10-25k = $500 – $800
  • 25-50k = $800 – $1500
  • 50-100k = $1500 – $2000
  • 100-250k = $2000 – $6000
  • 250k-1m = $6000 – $10000
  • 1m+ = $10000+

As you consider these numbers, you would not expect a micro-influencer with 50k followers to pay his or her rent with ad money. Yet, many micro-influencers quit their day jobs when they hit the 100k cap to focus on creating more content. That is why we call influencers under 100k followers as micro-influencers.

does Instagram pay you

But people tend to trust micro-influencers more than controversial names like Kim Kardashian, Selena Gomez, etc. Something about them makes them come off as trustworthy persons. People’s thoughts about why this is happening are indicating similar and aspiring lifestyles. Because people see micro-influencers as ‘someone from within’, they incline to see them as friendly persons and they engage with those micro-influencers more.

You can also like this post: How to Repost Video on Instagram (Also on Insta Stories)

As a matter of fact, influencers’ engagement rates drop when their follower numbers go up. Digital marketers explain this with same old reasons. So, does Instagram pay you? No, but you can still get great money on Instagram.

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I, Doğukan Batuhan Kurtçu, was born in 1997 at a metropolis of Turkey named Izmir. Computer literacy and social media networks were always attracting me. When I first got introduced to Facebook, I knew it was game-changing. Not just for me, but it was game-changing for human communication and so...

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